Diana Zuluaga is well known for her company “Instituto de negocios digitales”, her incredible track record as a mentor, her values as a human being and great motivational energy. Diana approached us with with the intention of creating a powerful and feminine branding for the company that carries her personal name.
With this new identity we wanted to reflect abundance, professionalism and femininity. The brand mainly work in the digital environment, so most of the development was focused on creating material to develop the brand in the future.