Cynthia Poirrier is a maketing consultant specialized in the beauty and skincare sector. Among her clients are the top aesthetic clinics and cosmetic brands in Spain.
With over 10 years of experience working for major brands in the industry, she needed a change of image more in line with her current positioning and prestige.
Also, a more personal approach for her project. And with her new branding and website, it’s exactly what we’ve achieved. Her new identity reconnects with her roots and history, seamlessly blending this narrative with a forward-focused approach to communication. This fusion harnesses the power of both current and future technologies. It is modern, feminine, chic, but most importantly, very aligned with her.
Your branding goes beyond the visual and aesthetic. It’s about your purpose, the values you want to project, and the positioning of your business in the market.
Businesses evolve, and they reach that point where you no longer feel identified with your brand image. And one of the key points of my working method is coherence and honesty. So, it was time for a rebranding in my business.
I have enjoyed the process, rediscovering the purpose of my brand, my essence, and vision. You have perfectly understood my values and created an image with which I feel more identified than ever. I love how you have taken care of every detail, something crucial for me. I am delighted with a branding that represents me and projects the current moment of my business.