Nia Floral Art blends rural charm and botanical uniqueness. Because it was a new brand, we had the opportunity to start from almost a clean slate. The founder already had some experience in the wedding industry, but more in planning than in flowers. And this was her first official flower studio.
The design of their new identity is timeless and almost minimalist, fitting seamlessly into a simple and authentic brand environment. With an earthy color palette, grays, and muted whites, along with delicate floral patterns, her new brand authentically captures the magic found in each of her creations.
The brand identity result is a clean-lined logo with modern vibes, complemented by a handmade touch reminiscent of a stencil font. This contrasts with the more raw, textured materials such as bricks, woods, flowers, and the surrounding elements, harmonizing well with the shop’s location in the center of Irún. In the end, we aimed to convey a feeling that the shop is a place to dream, create, and design—free of unnecessary luxuries but filled with color and joy.
It has been a unique experience working with The Visual Corner on the design of my brand, Nia Floral Art.
I am completely in love with all the designs; without a doubt, she has managed to capture my essence. Thank you so much, Mercy.
The Visual Corner is a creative branding studio specialized in brand identity & web design, brand strategy, as well as personal and corporate brand consulting for business owners and leaders who work guided by their values and purposes. Based in Barcelona, we work with international clients, providing personalized services to help you highlight the unique vision and message of your brand.
