UNE BELLE JOURNÉE

Beauty and sophisticated simplicity for a bespoke gift company

Une Belle Journée is a gift company that carefully crafts gift boxes for special occasions and corporate gifts.

The French name is an ode to the owner’s origins, as are all the ready-to-buy boxes on her website.

The visual identity of the brand had to appeal to both individuals and the companies that contract her services. At the same time, it had to be delicate without being cheesy. The finishing details of their packaging, such as the cotton paper for the boxes and the refined typography, enhance the brand and make it more desirable.