brand identity + naming + packaging + art direction + web design

LOLALETOST

SUSTAINABLE AND CONSCIOUS BRANDING FOR CHILDREN’S BRAND

Brand development
for a natural rubber toy & kids clothing  company

The idea for the project had been playing on the mind of its founder since becoming a mother with her first child. 

We helped her to create and define the brand. We established that visual imagery was key, as were the products’ eco friendly credentials – 99% sustainable. It was therefore important that we focused on these two main things in order to successfully appeal to parents of babies, toddlers and older children.

The project with Lolaletoast was a great example in how we can assist a brand from initial stages to the very end. We helped with the design of the toys (natural rubber teethers), creation of the brand name, the design of sustainable packaging, creation of the brand identity, design of the website and a corporate photoshoot.

In its first year, the brand is already enjoying a successful presence in Europe and Chile.

Sustainable packaging design for a kids brand Lolaletost by The Visual Corner Studio

I really liked your good ideas.

The brand perfectly reflects what I wanted. I feel very identified with it and the brand works like a charm on my ideal market. Working together help me to gain confidence and focus on my business.

IOLANDA

WE’RE HERE TO HELP YOU MAKE YOUR BUSINESS THRIVE

ARE you READY to create a BRAND that STANDS OUT?